SenRa Launches IoT Analytics Platform Ginjer

New Delhi headquartered IoT startup SenRa has now ventured into IoT platforms – pegged to be a $22.3 billion market by 2023, by launching its own proprietary IoT analytics platform called Ginjer. The platform will enable the firm to offer its customers high-end industry specific IoT solutions at competitive price.

“We are really excited about the announcement of Ginjer. Our team has worked real hard to solve core problems companies face when selecting an IoT platform for their projects.” said Ali Hosseini, Chief Executive Officer of SenRa. He says “Companies are looking for IoT platforms to be affordable and still have powerful reporting tools, data visualization capabilities, and device management capabilities. Ginjer does that and more.”

The company claimed, with Ginjer, customers can deploy low-cost IoT solutions without compromising on quality, reliability and scalability. The important thing is the IoT platform is agnostic to the communication protocol providing customers the ability to leverage SenRa’s IoT platform with or without SenRa’s network services.

For example, customers can deploy solutions like uPark and CleanBin using SenRa Ginjer platform. uPark is a LoRaWAN based smart parking solution, and CleanBin is a smart bin solution, both developed by this Delhi based startup. Both solutions have already been deployed in smart city and smart campus projects.

“Ginjer marks our foray into secure IoT Application Enablement Platform with features like customizable device clusters, report generation, user access and license management” said Kush Mishra, CTO, SenRa. “ We believe that Ginjer, coupled with our Network services will tremendously boost the overall value of our offerings”.

SenRa, a Low-Power Wide-Area Network or LPWAN provider for long range-based (LoRa-based) IoT applications, is also planning to take its IoT platform to global markets. The company has already connected 30 cities in the country with its LoRa Network and targets to connect100 such cites by 2020.

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