Gurgaon based artificial intelligence startup Staqu Tuesday launched an AI based fashion app that helps fashion enthusiasts in discovering fashion trends from music videos, image searching and comparing prices across different platforms.
The AI based fashion app Fashin is available on iOS platform now and the Android version will be launched in November.
One of the features of the app is its enabling fashion discovery via YouTube music videos. After downloading the app, users can take hold of the fashion trends in Bollywood music, take Katrina’s lehenga or John Abraham’s cool T-shirt for instance. The app will provide users with different options where the exact same or similar outfit is available, compare the prices and make the entire buying process completely effortless for its users.
The Snap & Buy feature of the app allows users to further simplify fashion discovery. By taking a picture of their favorite outfit or uploading one from their phone’s gallery, Fashin’s search engine will browse through the options available online and return the same and similar options.
The app also allows users to search for different styles of the same color and pattern, via its smart filtering tags. Aggregating all the fashion deals in one place, Fashin by Staqu endeavors to become the best fashion assistant for each and every user.
Commenting on the launch, Atul Rai, Co-Founder and CEO, Staqu Technologies said, “At Staqu, we are all technology geeks and are perpetually working with the intention of leveraging technology to solve real world problems. We are happy to launch Fashin, a mobile app making it absolutely easy for users to discover celebrity trends and their preferred fashion online, compare prices and own their favorite products easily. The app spots for fashion trends from Bollywood songs, allows users to search for clothes, simply by uploading its image and compares prices in a single, unified platform. Since fashion and appropriate styling is a part and parcel of our lives today, we are looking forward for a positive response from our increasing audience of ecommerce and fashion enthusiasts.”
Staqu is also looking towards licensing its technology as part of its VGrep Suite of products, catered specifically for its B2B partners, similar to what Amazon and Google did with their AWS and Gmail arms, respectively.